I was having dinner with my wife when a song in the background caught my ear. It sounded familiar, sort of like old school Memphis soul, but I couldn’t place it and I knew from the recording quality it was newer than that.
Took out my phone, opened up Shazam, and got the info — "Big Wheel" by Saun & Starr.
These guys have a great story. Saundra Williams and Starr Duncan-Lowe, after working together since 1991, singing background vocals for acts like Amy Winehouse and Sharon Jones, finally released their own album. It's 11 songs that show they can do much more than add "shoo-doo-shoo-bee-ooo-bee” to somebody else's lead.
That’s a huge podcasting lesson in itself, especially if your podcast format is 100% interviews of others and letting them have the spotlight.
But an even bigger podcasting lesson is this...
When you have quality content and passionate delivery, everything else you need to be successful in podcasting takes care of itself.
Check this out...
No light show. No smoke. No mirrors.
How can you cut the gimmicks and deliver similar levels of content and passion via your podcast?